See Powerpoint: www.nku.edu/~mittal/Consumer_Trends_2008_apresentacao_banwari_mittal.pdf  

(here you can also download Podcast (60 minutes) and Video (Excerpts Duration: 30 minutes, coming soon) 

[IT will make it easy for you to follow if you have Powerpoint side by side. Thanks]

More Pics (If): Pictures: http://www.ipam.pt/ct08/pos_evento/intervencoes.htm

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• American Society for Quality (ASQ), Cincinnati Chapter, Customer Value framework fro Quality Assurance Managers, 2007.
• Thammasat University, Bangkok, December 2004, Valuespace: Road to Marketing Profitability
• Hong Kong Management Association, Kowloon, Hong Kong, June 2004, Valuespace: Management Guide for Creating Customer Value
• Australian Management Institute, Melbourne, May 2004, Quest for Value: The New Customer Mindset:
• Australian Management Institute, Sydney, April 2004, Valuespace: Where Customers and Marketers Win Together
• American Marketing Association, Brand Equity: What It Is and How To Do IT Right, 2001. 
• "If Aristotle Ran General Motors...," The Academy of Marketing Science, San Diego, 2001.

• Mittal, Banwari (1999), "Familiarity, Leisure, Role Overload, Communication, and Opportunism: Uses and Misuses of the Internet," Academy of Marketing Science, 1999.

• "Distribution As Service: Excellence through Design and Communication," Jacque Charles Center, Lyon, France, December 1997.

• "Trust and Relationship Quality: A Conceptual Excursion," Center for Relationship Marketing, Emory University, 1996.
• "A Study of the Concept of Affective Choice Mode for Consumer Decisions," Association for Consumer Research, 1994.
• "Testing Consumer Behavior Theories" Association for Consumer Research, 1993.

• "A Parsimonious Version of the Personal Involvement Inventory," Academy of Marketing Science, 1992.
• "Advertising of Services: Misguided Application of Academic Wisdom," Frontiers In Services Marketing" Conference at the Owen School, Vanderbilt University, Nashville. October, 1996.
• "Understanding Customer Loyalty: When Customer Satisfaction Is Not Enough," Frontiers In Services Marketing" Conference at the Owen School, Nashville. October, 1995.
• "Psychological Factors For Organ Donation," Academy of Health/ACR Annual Conference, 1984.
• Chair/Organizer, Special Session on "The Conceptual Bases of Advertising Strategy Planning," with Brian Ratchford (SUNY, Buffalo), Rudy Golyn (Creative Director, Ogilvy & Mather, New York), and Larry Percy (Lintas: U.S.A.), at the Annual Conference of the American Academy of Advertising, Orlando, April 1990.
• Academy of Marketing Science Conferences (1994, 1995, 1996, 1997).
• On Relationship Marketing,  Relationship Marketing Conference, Atlanta, 1996.