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Taylor Landrum

HOmetown: Villa Hills, KY

Major: Entreprenuership

Taylor Landrum didn’t ever think he would start his own business while he was still a college student.

But that didn’t stop the 24-year-old U.S. Air Force veteran and senior entrepreneurship major from Villa Hills, Kentucky, from launching Fur Sure Dog Care last May.

Fur Sure offers a mobile approachto dog care. Instead of clients taking their pets to a physical location, Taylor travels to each home to walk, brush, de- shed, bathe or trim nails.

“If it wasn’t for the entrepreneurship program at NKU, I would have never done this,” Taylor says. “NKU has helped make my business what it is, and it has given me the confidence and know-how to do what I’m doing.”

The animal lover didn’t become seriously interested in starting his own business until taking ENT 310, a new venture creation course, under the guidance of Dr. John Clarkin.

“Never be afraid to deviate from what you originally created. Own your
idea like the business you want it to become,” he says. “And always be willing to move off that path and pivot in a different direction. Your destination will change—be resilient, versatile, and open to new ideas.”