Matthew W Ford
Northern Kentucky University College of Business

 

 

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Session 1 Study Notes (Updated 05/24/2011 10:55 AM)

MGT 490

Defining Strategy

Define what is meant by strategy.  Does a strategy need to be written down?  How is a strategy ultimately expressed?

True or false: Only for-profit organizations have strategies.

List at least three things that organizations compete for.

What is meant by an industry?  In what sectors are industries more difficult to precisely define?

List at least three typical goals of a strategy.  Are strategic goals limited to financial items?

History of Strategy

True or false: The history of strategy is rooted in military operations.

Be able to briefly describe at least four items from that have shaped what we know about strategy today.

Copyright© 1999-2012 Matthew W. Ford.