Matthew W Ford
Northern Kentucky University College of Business

 

 

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Supply Chain Innovation (Updated 10/22/2012 05:01 PM )

MGT 307

Fashion retailer Zara, a subsidiary of Inditex, is known for its innovative supply chain management practices.  After reading this article, write me a one page memo that answers the following.

1) Make a table that identifies three supply chain management practices and contrasts Zara's approach to 'typical' retail practices.

2) How do these practices offer Zara competitive advantage?

3) Do you see any risks with Zara's SCM practices?  Explain.

 

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